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http://www.connectedinternet.co.uk/ -
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http://www.connectedinternet.co.uk/2007/08/12/setting-targets-for-becoming-a-full-time-blogger/ -
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At least now you've come up with this strategy you've got time to further build the site with that in mind and therefore further increase the income before then going full-time.
You've done a great job with the site already in your spare time, it will be interesting to see where you take it in the future.
If you are used to both incomes I think it'll be tough to only get half as much, on the other hand you might as well make more if you focus on CI. It would probably take a couple of months, but the content quality would improve and so on.
The good ol' entrepreneur dilemma: What happens if I quit my day job and become a pro-blogger?
It is likely that you put more work into your job.
You spend more time at your job than you do blogging
If you transfered the time you put into your job and the effort/work input over to your blog is it realistic to expect a larger return? - I think so.
This would allow you to;
Write posts of a good length (i'm not saying all your posts are short but sometimes we never get your full opinion.)
Write more articles
Write 'Breaking' News stories
Attend Events and then blog about them!
Increase article output to 2-3 a day
And of course branching out and developing the Everton brand.
In the end the descision is of course yours! GoodLuck.
Totally agree with what you saying, which is why I've set the threshold at the level that pays my 'bills' as who knows what I could earn if I went full-time.
Although it might turn out that I earn exactly the same, at least I'l get to have a lie-in each morning and go to the gym more!
Still i see you dont have loyal reader base that respond and participate in more constructive way.
I agree, my feedcount could be higher - one thing that would improve if I developed the EB brand more, and posted better quality posts more often that aren't 'rushed'
I think they day I give up my job, and become a full time blogger is when I am making as much from the internet than I am in the real world. I look forwards to the day I can wake up when I want, and sit around replying to reading emails, blogging and anayzing web stats for a living. I think we all do :D